McQueens
McQueens has redefined the florist experience, earning international acclaim for their work, from A-list Oscar parties to Mulberry catwalks, Tribeca Film Festival, and luxury hotels. Their close relationship with Claridge’s, sharing values of glamour and style, led to a boutique store within the hotel.
A new brand identity was developed—elegant and seductive, paired with a visually striking, fully responsive website. All product imagery, from lavish bouquets to McQ candles, was art-directed and refreshed to excite and engage clients.
Credits
Agency: Tourist, London
Creative Directors: Rob Chenery, Mark Caylor